Watch your store fill with graph-qualified demand — funded by Promotional Cash (spend-now Free Money for acquisition) and Loyalty Cash (post-purchase cash back for retention and frequency).
Same store. Bigger line.
Two kinds of reward value
On every Loyalty Cash program, customers can receive two different instruments. Each is designed for a different job — and both deliver guaranteed, transaction-linked results for merchants and sponsors.
When: Awarded as a credit that must be spent — applied at the time of the qualifying transaction.
Why: Customer acquisition and reactivation (win-back)
Fund new or returning customers — pay when they buy now.
Credit applied at checkout on that transaction.
Example: Get $10 Free Money toward today’s purchase at a partner store.
When: Awarded after a completed purchase — posted as a reward to use on a future transaction.
Why: Customer retention and visit frequency
Reward proven buyers so they come back more often.
Earn after you buy — spend the cash back next time.
Example: Spend $50, earn $5 Loyalty Cash for your next trip.
Three moves
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